Even if a company makes all the necessary preparations to be successful in the field it works in, it cannot guarantee positive results. Because each company actually carries out its own internal activities to stand out in the competitive environment. However, the fact that the preparations and activities are only inward-looking and related to internal […]

In your e-commerce adventure, you may frequently encounter the term “legal entity”. Because you too may be a legal entity. Not only in trade, but in every field, the legal structure is based on individuals, that is, people. When viewed from the perspective of trade, individuals have rights such as indebtedness and credit. However, in […]

Starting a new journey is always exciting. Establishing a company or launching a new project are perhaps the most thrilling moments in business life. Regardless of the company’s scale or the industry it operates in, motivation is at its peak during these initial stages. All components of the project or company focus on success during […]

Launched in 2009, WhatsApp is today the world’s most preferred messaging app. According to statistics provided by Statista, as of 2023, more than 2.8 billion people worldwide use WhatsApp. The average number of messages sent on WhatsApp every day is 100 billion (Statista, 2023). This application has become such a big part of our daily […]

Before stepping into the e-commerce sector and while managing your e-commerce site, you need to analyze each step in advance. Preliminary work is essential for both individual and corporate organizations to achieve success. The operational structures of organizations are successful depending on the preparation process of small, medium and large projects. In this process, feasible […]

In this period when consumers have acquired contactless payment and online payment habits, leaving your e-commerce site without a virtual POS is out of the question. Because customers’ ability to make secure payments for online shopping depends on this. If you do not receive virtual POS service, you can only offer alternatives such as money […]

Brand identity is one of the most popular concepts in business recently. This concept consists of elements such as logo, slogan, communication styles and visual language. It attracts attention as one of the most functional ways to make a difference, especially in the field of e-commerce, which sees more intense competition every day. However, the […]

In the last 10-15 years, the internet has made its impact felt in every field, from economy to daily life. Technological devices such as computers, smartphones and tablets play an important role in internet accessibility. However, when we consider that internet connection is not limited to just these devices, the concept of the internet of […]

One of the platforms that most efficiently supports the relationship between social media and e-commerce is Facebook. So much so that Facebook is an ideal channel for advertising. Continuing its developments in this regard, Facebook provides significant advantages to companies that partner with CPAS in e-commerce. CPAS application, also known as joint advertising, allows the […]

In the world of commerce, there are many companies engaged in production, sales and marketing. However, when it comes to brand value, it is not possible to talk about all of them. Because brand value is not a phenomenon that can only be created by conducting commercial activities. To create brand value, all details must […]